Flipped Lecture 3: Web 1, 2, 3

This third flipped lecture is a series of videos describing Web 1.0, 2.0 and 3.0, their evolution and what the Internet will be like going forward.

The first video simply put forth the idea that Web 1.0 was simply a one-way conversation from producer to consumer. While Web 2.0 is a multi-directional conversation not just from producer to consumer and vice versa but also from conversations between different consumers or rather Internet users.

The second video explains this development from Web 1.0 to 2.0 by explaining that with the developments of Facebook, Youtube, Wikipedia and blogging the Internet was and is being shaped and produced by users. It goes on however to explain Web 3.0 which is where the internet starts to recognize what the user wants and can pull information that suits their needs. It also expands into the notions of the Internet not just being something on a PC but it also now being used in cars and mobiles and is expanding into things such as kitchen appliances.

The third video details the evolution of text from being something written and linear to something dynamic and changing. It then moves to describe how users grew to have more freedom on the Internet as blogs sites meant that users did not need to know code and that they could begin linking Internet information for themselves. This discussion of the evolution of text poses the question that we need to rethink ideals such as copyright and authorship.

The fourth video details the semantic web explaining that computers could only understand syntax not semantics. So when users used things such as emoticons it would not be understand the meaning. Going forward the video proposes the idea that for the web to develop it would need to learn semantics so it can be useful to the user as it can find things automatically relating to what the user is looking for.

The fifth video is with the inventor of the Internet Tim Berners-Lee who explains that the Internet is still exploding and exploding everywhere as users and creators move forward to creating the semantic web. He goes onto describe the values that it would have not only to individuals but also to industries and services as the Internet would be able to quickly collate the necessary information that could help cure diseases and help with disaster relief and responses. He emphasizes the importance of hypertext because that is one of the main factors bringing the Internet together.

The last video is a summary of the story of Web 1.0 to the direction of Web 3.0 by marking distinctive developments such as Yahoo and Google merging with Amazon to indicate that the Internet is headed to being the semantic web.

The collaboration of these videos explains the Semantic web and why the Internet is heading in this direction. When I researched the semantic web I found that it is somewhat of a controversy as essentially servers such as Google are building data files on users to guess what they want and need so that the computer can understand rather than mimic a user.

Leave a comment